STORYTELLERS If you follow me on Snapchat (@yesxmimi) you know that I spend all of 12-24 hours posting pictures and videos of my daily ventures. When media is uploaded, it begins a collection of media pieces called a “Story”. Your “Story” is then accessible to either your selected amount friends or the public, depending on your personal privacy settings, for no more than 24 hours upon upload. This form of connection to the outside world is one of many features that have been adapted into other top-tier media hosts: Instagram and Facebook . The popularity of this format of sharing has created direct competition between the 3 applications, but recently only one particular host has shown superior in 2019 according to elite opinions The Young Entrepreneur Council . CLOSE AND PERSONAL Since their debut on August 2, 2016, Instagram stories has gained an attractive amount of traffic over the last few years. Instagram itself has proven to be a hove of marketing and quick access...
INTRODUCTION I belong to Generation Z, also known as the "iGeneration", which categorizes those born between 1995 – 2015. It has been mentioned time and time again that my generation is the bridge between the pre- and post-digital era. We had the opportunity to grow up in a traditional, minor tech society, but we also got to advance and develop alongside the technology. Our predecessors, Generation Y or "Gen Me", were the first generation to be given a “formal technology education”. In an article provided by ADWEEK called “ How to Bridge the Gap Between Gen X, Gen Y, and Millennials ” by Michael Ventura, whom is a Gen Y inhabitant himself, explained how the rapid insertion of the internet into their lives gave Gen Y the unique understanding between these two distinct world. But what do you call those born into the current world where social media, entertainment, and advanced technologies are already established? Not many people know about “ Generation Alpha ”...